"The Matching Gift Appeal" Email Template for Non-Profits - NGOLink 01

"The Matching Gift Appeal" Email Template for Non-Profits - NGOLink 01

Original price was: $16.00.Current price is: $9.00.

Double the Impact, Zero Extra Cost

The Matching Gift Appeal is a powerful HTML template designed for one of the most effective fundraising strategies in the NGO world: the “Matching Challenge.” When a corporate sponsor or a major donor agrees to match donations, this template ensures your audience understands that their $50 becomes $100 instantly.

Key Highlights:

  • “Double Your Impact” Visuals: High-impact header designs that clearly communicate the 2x (or 3x) matching factor.

  • Incentive-Driven Layout: Focused on the “limited-time” nature of the match to drive immediate clicks.

  • Sponsor Recognition Blocks: Dedicated sections to feature the logo or story of the partner providing the match.

  • WordPress Landing Page Ready: Styled to lead perfectly into WordPress donation pages that feature “Matching” functionality.

Need a Custom Match Strategy?

Setting up the technical side of a matching campaign can be complex. Solvintix can bridge the gap between your WordPress site and your email automation.

Our Services Include:

  • Real-time Match Counters: Adding a live “Match Remaining” counter to your email.

  • Corporate Branding: Custom-styling the template to match both your NGO and your sponsor’s brand.

  • Email Flow Automation: Setting up a 3-part “Match” series (The Launch, The Reminder, The Last Call).

Hire Solvintix to Customize This Template

Description

The psychology of a "Matched Gift" is one of the strongest drivers in fundraising. NGOLink 01 - The Matching Gift Appeal by Solvintix helps you leverage this by creating a sense of "don't miss out." It visually demonstrates how a supporter's contribution is amplified, making them feel like their donation is twice as powerful.

This template is meticulously coded to ensure that the "Matching" message stays front and center, whether the supporter is reading on a desktop in the office or on a smartphone in line for coffee.

Versatile Use Cases

This template is the ideal choice for:

  • Corporate Partnership Launches: Announcing a month-long matching grant from a local business.

  • Major Donor Challenges: Using a large private gift to inspire "the crowd" to give.

  • Year-End Matching Sprints: Combining the holiday giving season with a 24-hour match.

  • Specific Project Funding: "Help us buy a new bus—every dollar matched until Friday!"

Technical Specifications & Features

  • Bold "Match" Callouts: Eye-catching badges and banners built into the HTML.

  • Mobile-Optimized Buttons: High-contrast CTA buttons designed for maximum click-through rates.

  • Clean & Professional Code: Ensures your email bypasses the "Promotions" tab and lands in the Primary inbox.

  • Fully Compatible: Ready for Mailchimp, Brevo, HubSpot, Klaviyo, and ActiveCampaign.

What’s in the Box?

Your instant download includes a ZIP file containing:

  1. The Matching Gift HTML Template: Responsive and ready for deployment.

  2. The "Match" Copywriting Guide: Subject line templates that emphasize the "2X" impact.

  3. Graphic Asset Pack: "Match Active" badges and "Goal Met" icons.

Easy 4-Step Installation

  1. Download: Save the ZIP file immediately after purchase.

  2. Upload: Import the HTML into your email marketing platform.

  3. Brand: Add the logo of your matching partner and update the "Match Ratio" text.

  4. Send: Notify your donors that their impact is about to double!

Fundraising Tip: Matching gift appeals have been shown to increase donation response rates by 71% and the average donation amount by 51%.

Need a Custom Match Strategy?

Setting up the technical side of a matching campaign can be complex. Solvintix can bridge the gap between your WordPress site and your email automation.

Our Services Include:

  • Real-time Match Counters: Adding a live "Match Remaining" counter to your email.

  • Corporate Branding: Custom-styling the template to match both your NGO and your sponsor’s brand.

  • Email Flow Automation: Setting up a 3-part "Match" series (The Launch, The Reminder, The Last Call).

Hire Solvintix to Customize This Template


Please Note: This is a digital product. All sales are final. Please ensure your email platform allows for custom HTML imports.

Support: Have questions about the layout? Reach out at info@solvintix.com.

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